Pippuri strengthens the company’s management team and brings valuable expertise, energy and strategic know-how.

“I am excited about this opportunity to make Brandkind even better, both as a company and from the perspective of our customers. We have had a good spring and have succeeded in improving our profitability even in a challenging market situation. I beliebe we have great opportunities ahead of us,” Pippuri says.

Marja Peltola, CEO of Brandkind, believes that the appointment brings new insight, freshness and experience to the company’s management.

“Brandkind’s organization has a lot of expertise that allows us to further develop our competitiveness by sharing responsibilities and authority more widely. The appointment of Niina Pippuri is part of a bigger change, and I am already delighted with her significant support in development and company management,” Peltola says.

The role of Executive Vice President is significant for Brandkind’s future development and growth. Pippuri is responsible for business development and management of operational functions together with the CEO and the executive board. Her job description also includes account management and new development projects. “Customer encounters will continue to be the best and most important part of my work,” Pippuri emphasizes.

Photo: Maria Kalmi